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Always There for You

SAP® Beyond Customer
Advocacy Program

Always There for you

Introducing the SAP® Beyond customer advocacy program

Your success is our success. SAP is committed to helping you become a best-run business, and we’ll be there for you every step of the way.

We’re delighted that you’ve chosen SAP S/4HANA Cloud, and we want to ensure that you get the maximum business value from your investment. Reinforcing the great solution support you’re getting from your customer engagement team, we’ve created the SAP® Beyond customer advocacy program to help you drive home the benefits of your purchase decision.

Along with your fellow SAP S/4HANA Cloud customers, you’re breaking new ground and are in the unique position of being able to directly influence the product’s direction. We want to harness all this experience and expertise to build a dynamic community of mutual benefit and support. The SAP Beyond program aims to provide as many opportunities as possible for you to engage, connect, inspire, and communicate with other customers, SAP experts, and the extensive SAP ecosystem.

We appreciate that your time is precious, so the program is also designed to be flexible. You can participate in lots of different ways and choose the activities that are the most relevant and valuable to your business. On the following pages, we highlight some of the ways that you can engage in the program throughout the year.

If you have any questions or suggestions about the program, please reach out to your customer advocate whose details are on the last page of this e-book. Our thanks again for choosing SAP S/4HANA Cloud, and we look forward to an exciting and rewarding journey together!

Sincerely,

Franck Cohen
Chief Commercial Officer,
President Cloud ERP, SAP SE

Monthly Webinar Program

Getting maximum value from your
SAP software

Why have other customers chosen SAP S/4HANA Cloud? What lessons did they learn during implementation? What would they do differently? In the same time-slot every month, we’ll run a live Webinar with practical tips and advice about getting the most from SAP S/4HANA Cloud. The Webinars follow a similar format with two flavors:

Customer Spotlights
Hear directly from the people who’ve been there and done it. These Webinars will feature a customer who offers helpful tips and shares lessons about their own experiences with SAP S/4HANA Cloud. The customer is joined by an SAP product expert involved in the implementation who gives a technical perspective. Together, they host a Q&A segment and answer questions from you and your fellow participants.

Product Innovation Spotlights
Keep up to date with the latest SAP product developments and innovations. In these Webinars, SAP experts will focus on our latest releases and bring them to life with real-world examples. The Q&A segment gives you the opportunity to share your opinions and ideas, ask questions, and hear directly from our development team. Your feedback is valuable and helps to shape the development of SAP S/4HANA Cloud software.

You can view the 2018 Webinar schedule at the SAP Beyond site. Please contact your customer advocate for your invitation to join the site.

Executive Checkpoints

Listening to your challenges and concerns – and acting on them

It’s good to talk. As a customer of SAP S/4HANA Cloud, your organization has a direct line to senior SAP management. Every quarter, We schedule regular executive checkpoint calls between your team and senior SAP executives to get your feedback. This one-hour session is an opportunity to share your concerns and let us know what we’re doing well and where we need to improve.

The aim is to have a mutually productive and supportive session. In each call, we review progress against the previous period’s challenges and priorities, identify and address any new issues, and look at any opportunities to enhance our software or service.

We’re always listening! These conversations will also be supported by a regular customer satisfaction survey to monitor and report on progress. You can register for the next executive checkpoint at the SAP Beyond site. Please contact your customer advocate for your invitation to join the site.

Customer
Empowerment Days

Bringing customers together –
with you driving the agenda

These quarterly events are a great opportunity to meet other SAP S/4HANA Cloud customers face to face and discuss the topics of your choice. SAP plans and manages the event for you – but you, the customer, set the agenda.

A typical one-day meeting agenda might include a keynote speaker, presentations on selected topics, a customer Q&A panel, and breakout roundtable sessions. The choice is yours.

These meetings, usually held at an SAP office or customer site, are your opportunity to network with others in your industry and to compare similar business challenges and outcomes. There are no sales presentations; our product experts are on hand to support your agenda with information, training, and demonstrations.

We’ll cover the cost for organizing the event and for providing breakfast and lunch, and you pay for your travel and lodging. In addition to working with you in advance to understand your requirements, we also manage the day and distribute follow-up information to all attendees.

The focus of these customer empowerment days is on you and your specific needs. We’re there to make it happen!

You can book your place at the next event in your region at the SAP Beyond site. Please contact your customer advocate for your invitation to join the site.

SAP-Sponsored Events

Giving you privileged access
to our leading global events

Take a look at the future of technology and how it could shape your business. Join us at the SAPPHIRE NOW® conference, the annual gathering of our SAP ecosystem and industry thought leaders, and one of the most innovative cloud and business technology conferences.

  • Engage with SAP experts, customers, and partners and get inspired by breakthrough SAP solutions, customer success stories, and best practices
  • Learn how to maximize your current investment with the latest product roadmaps, simplification strategies, and upgrade opportunities
  • Enhance your knowledge of the potential and future direction of machine learning, blockchain, the Internet of Things, predictive analytics, and Big Data
  • Gain an understanding of industry trends, the digital economy, and technology trends

We can arrange a special agenda for you, including opportunities to meet selected customers or SAP executives and participate in PR activities to promote your successes with SAP S/4HANA Cloud to the wider community.

Or, why not join us as our guests at one of our regional SAP TechEd events? Designed for a more technical audience, SAP TechEd offers hundreds of sessions with SAP experts on best practices, how-to tips, and practical advice. It’s an opportunity to meet with SAP product development and solution engineers to understand the future road map and to discuss your unique technology challenges in a one-to-one session.

These are just two of the many events that SAP offers throughout the year. You can find a full calendar at the SAP Beyond site. Please contact your customer advocate for your invitation to join the site.

Community for
SAP S/4HANA Cloud

Providing a private forum to
exchange views, give advice,
and build knowledge

The community for SAP S/4HANA Cloud is expanding rapidly. To support the growing number of customers, we’ve created a private interactive platform to help you exchange product information, best practices, and useful tips and advice from other customers, SAP partners, and SAP experts.

The site should be your go-to place for anything regarding your SAP S/4HANA Cloud software. It’s designed to be a self-service knowledge base for a wide range of content, resources, tools, and support. It’s also an interactive forum for crowdsourcing, Q&As, and sharing ideas and information with your peers. The community also hosts information about the SAP Beyond customer advocacy program, including a calendar of live and virtual events, internal promotional campaign materials, past newsletters, and more.

This is your community for SAP S/4HANA Cloud. Register today.

Sharing Your Success

Providing opportunities to share
your story and inspire others

Your success story with SAP S/4HANA Cloud is inspiring and should be heard. We’d like to capture your experiences right from the beginning of your journey, so tell us about your company and what makes it special. Share the reasons behind your choice of SAP S/4HANA Cloud, and your experiences and lessons learned from your implementation, go-live, and beyond.

Your strategies and best practice tips can help future customers navigate their own implementation – while raising your brand’s visibility and your personal profile.

Here are some of the opportunities we offer throughout your partnership with us:

Video interviews
Participate in longer interviews for online consumption. These can be recorded at your facility, at your local SAP office, or at an event such as SAPPHIRE NOW.

Become a reference customer
Share your business transformation story with quantifiable measures and your plan for future innovations. As a reference customer, you’re invited to participate in events and be available to speak with prospective SAP customers about your experience with SAP S/4HANA Cloud.

Earn rewards for referrals
Look out for the new SAP S/4HANA Cloud referral program and earn rewards for referring friends or colleagues that are interested in learning about the solution.

To find out more or to discuss other promotional opportunities, contact your customer advocate.

Always-On Communications

Communicating continuously
with you throughout your journey

We stay in regular contact throughout your journey. In particular, we’ll reach out to support you at key moments such as onboarding and going live, with specific communications to help ensure that you pass these milestones smoothly.

We also keep you in the know through a newsletter, e-mails, and personal contact as appropriate to make sure you’re aware of all the opportunities available to you and your team.

Support for your own internal campaigns
To support change management and drive user adoption, many customers like to run their own internal promotional campaigns – often to celebrate key milestones or recognize successes. We are happy to help, and can provide prepackaged campaigns that can be personalized with your company name, logo, and color scheme.

To request campaign support, please contact your customer advocate.

Always Close

Helping you throughout
your journey

We’re always there for you! If you have any questions or would like guidance or advice about any aspect of the SAP Beyond program, please do get in touch.

Customer Advocate
SAP S/4HANA Cloud Team

Email: [email protected]

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